The solution, Ushahidi's managers decided, was not to go back to the old way of making crisis maps, with five people around the conference table of a U.N. bungalow, but rather to invent tools to sift full-blooded digital truths from digital half-truths and digital lies.
They could usher in a much-needed dose of reality about the permanence of the digital Web, a truth that is hard to grasp when so much of what we post online feels so ephemeral, visible for only a few seconds.
A real breast CT volume serves as a ground truth digital phantom from which to simulate X-ray projections under the various acquisition parameters.
Indeed, it can sometimes be difficult to tease meaning out of this digital mess, as truth and falsehood often seem to be less in competition than in some sort of weird symbiosis.
But with appropriate normalization, it's the surest path to truth in digital audience measurement; and inevitably our standards and the very currency of digital advertising will migrate in this fashion.
Rice's example revealed a difficult truth about digital scholarly publishing: it is still expensive.
All in all, high definition is a big improvement over standard digital imagery, though in truth I admire it without loving it.
The truth is, digital allows companies to measure the sales and brand building impact of everything from product marketing to direct marketing to brand marketing.
In truth, a digital piece of art can still be copied and shared, however, emerging technology has changed all this radically.
As he ducked away from the screaming throngs at the mall, leaving them with nothing more of himself than the same digital images, an uncomfortable truth became clear: The closer you get to Nash, the farther you feel from him.
