The term "digital promotion" is correct and usable in written English.
You can use it to describe the use of digital technologies to promote a product, service, or idea. For example, "The business used a combination of digital promotion techniques, such as email marketing and social media campaigns, to increase awareness of their latest product."
The digital promotion involved a series of well-made videos, each based around an interview with a collaborator.
For NBC the partnership will tap into the talent that exists online, said Jared Goldsmith, the network's director of digital promotion strategies.
Producing, printing and delivering leaflets would cost £6.4m, No 10 said, while digital promotion and an accompanying website would cost almost £2.9m.
Digital promotion remains a gray area, where the distinction between shout-outs and brand solicitation and bought-and-paid-for ads can be hard for viewers to parse.
Companies including Google, Twitter and United Airlines have agreed to contribute paid TV time or access to digital promotion for the food program, according to the organization.
Rosie Sayers, the director of Reform, a new digital promotion company, believes that every new book should have its own website, with excerpts from the book, interviews with the author and opportunities to buy the book.
The app will be promoted using in-mall and digital promotions, and Simon Mall shoppers will receive rewards for visiting their local malls in the form of ZPoints (redeemable for gift cards) as well as gifts from mall retailers.
Its web-based app, Baidu Connect, connects users to their physical location digitally, while it's Groupon-like service, Baidu Nuomi, pushes you digital promotions for offline locations.
"This is now a two-way street," says Jared Goldsmith, NBC's director of digital promotions and strategy.
Now, Propel is teaming up with Quotient Technology, a Mountain View, Calif-based digital promotions, media and analytics company, to provide users with access to hundreds of discounts.
Kimberly-Clark also uses data and machine learning to enhance the performance of their digital promotions and the customer experience from RevTrax SmartOffers® and Nielsen Marketing Cloud.
