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The biggest buzz, though, came from the band's digital pricing plan, which represents a break from the industry standard established by Apple's iTunes service, the leading digital-music retailer, which generally sells individual songs for 99 cents apiece, and complete albums for $10 to $12.
As e-book publishers and Apple face an antitrust lawsuit over pricing, magazine publishers are now looking into an alternative solution to the digital pricing dilemma: being able to extricate themselves from Apple's grip entirely.
Digital Pricing Study that I reported on several weeks ago (available for free download at www.myersreport.com) reports that "while it's still too early in the game to measure the full impact of ad networks on online pricing, growth in marketers' use of ad networks will likely lead to erosion of premium CPMs if publishers maintain their current behavior".
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Readers are latecomers to the battle over digital price.
In a digital distribution system, those pricing structures no longer exist, and a digital price can be adjusted accordingly.
The next step is to go completely paperless by putting small, battery-powered digital price tags on the shelves.
Take that same article and move it to an iPhone or iPad, and people will pay a tenth of the digital price," he says.
Pre-orders of the e-book edition of "Under the Dome" still cost $9.99, the putative digital price for new releases and best sellers.
A further sale of shares in Lloyds is expected this year.CrushingKing Digital priced its IPO on the New York Stock Exchange at $22.50, the midpoint of the range of prices at which it had considered selling its shares.
There had been fears that the market was drying up after clothing chain Fat Face recently abandoned plans for an IPO and videogame seller Game Digital priced its flotation at the lower end of expectations.
The primary reason for this is due to Amazon not being able to set the digital price anymore, the publishers are doing that," wrote industry observer Michael Kozlowski.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com