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The more diffuse a company becomes, the more difficult it is for an idea that emerges at the fringes to spread through the system.
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Though the challenge of taking on a diffuse food company with $4.7 billion in sales is considerable, analysts generally depicted the accelerated succession as wise.
Crisis marketing consultant and author Eric Dezenhall, who heads Dezenhall Resources in Washington, D.C., says that the best thing a company can do is "diffuse the time bomb, cut ties and return to business".
Instead, shareholders had an opportunity to reorganize the company to diffuse a little power and increase oversight.
But Lutz, at 69, is so far having remarkable, if incremental, success at motivating a company notorious for warring divisions, diffuse decision making and resistance to change.
So they have innate radar for identifying potential trouble spots in a company's culture and often have the gift of knowing instinctively how to diffuse them.
A company….
Pick a company, any company.
Think of it as an attempt to diffuse a bomb.
Rather, Keegan suggests that Al Qaeda is diffuse, "a coalition of like-minded but separate groups".
The state claimed the Rigas family used complicated cash-management systems to diffuse company funds to various family-owned entities, and stole some $100 million for themselves.
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