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The physical attributes of service settings significantly influence customers' emotional responses and are used as critical differentiators among service providers.
"As we studied all three groups, we were able to clearly see the specific differentiators among the groups," says Pamela Prentice, chief research officer for SAS.
User experience, seamless integration of health data and privacy management will become key differentiators among digital health solutions – and ultimately determine who will become best in the connected fitness league.
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It introduces the concept of the instruction set architecture (ISA) as the main differentiator among processors.
The ultimate differentiator among companies, though, may be a competency for creating and sharing knowledge across enterprises.
In the Soviet Union and East Germany, education became a key differentiator among members of this generation, as the best and the brightest were able to excel in the communist system.
Equipment vendors no longer view performance as the sole differentiator among network processors, but consider other factors—such as ease of programming and application development—as important.
Before long, the telegraph was an essential and ubiquitous technology on Wall Street, in the form of the stock ticker, but it was no longer a competitive differentiator among firms.
It is clear that the effective capture and dissemination of medicinal chemistry knowledge and experience will be a key differentiator among pharmaceutical organizations and crucial for the future success in delivering effective and safe drug candidates.
As the head of sustainability for a major mining company recently said, "If a modern mining company thinks its competitive advantage is in mining, they are sadly mistaken". The implication is that being good at sustainability will be the key differentiator among mining companies in the future.
The transition from personal network-based marketing to other mechanisms is a major differentiator among small firms.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com