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The "families" target different shoppers but also different pocket sizes with the cheapest bag in a range starting at around £300 but breaking through £1000 at the other.
Three different headphones for three different shoppers.
In fact, if a shopper is interested in, say, 3 products of the same type it is possible to consider her as three different shoppers.
Google has created four different varieties of frames that should fit the fashion tastes of a number of different shoppers, and a pair will add $225 to the existing $1,500 cost of Glass for Explorer program participants.
There are all types of different shoppers out there.
Companies like Orbitz have already gotten in hot water for steering Mac users toward higher-priced options, and Staples was recently exposed for charging different shoppers different prices for the same items.
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The advantage of Keaton Row is that customers are paired with a dedicated stylist, rather than having a different shopper with each purchase.
The growing importance of ethical shopping motives offers a major advantage to retailers who understand their significance in store choice decisions compared with other conventional store image influences, particularly with regard to any variations that exist between different shopper types.
Chinese consumers' preference for U.S. goods, of course, is not as strong as U.S. consumers', and its causes are different: Chinese shoppers more often cite durability and environmental impact than do shoppers in the United States.
The Drizly app shows shoppers different prices on the beer, wine and liquor that they're looking for at local shops, along with different delivery or pick-up options.
During Black Friday 2012, Walmart guaranteed three different deals for shoppers who showed up at the proper time; if the store ran out of stock, the shopper received a voucher to obtain the item at the advertised price later, once inventory had been refreshed.
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