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And connected devices and smartphones totaled approximately 71% of the U.S. Smartphone, Feature Phone & Connected Device Impression Share in September.
Smartphones led the Smartphone, Feature Phone & Connected Device Impression Share mix, with 70% of the impressions in November.
Millennial says that smartphone impression share increased 7% month-over-month and accounted for 58% of the Smartphone, Feature Phone and Connected Device Impression share for September.
Generally, Connected Devices increased 56percentt month-over-month in February and accounted for 14percentt of the Smartphone, Feature Phone & Connected Device Impression Share.
Smartphones increased 10% month-over-month in January and accounted for 66% of the Smartphone, Feature Phone & Connected Device Impression Share on the network.
Connected Devices and Feature Phones were tied with 14% of the impressions of the Smartphone, Feature Phone and Connected Device impression Share mix.
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Specific by device, impressions on the iPad grew 29percentt month-over-month.
Apple leads the manufacturing list but dropped by 10percentt in terms of device impressions.
Apple accounted for 31.45 percent of overall device impressions, up from 31.38% in Q2, and the iPhone the number one device on the platform with 16.04 percent of impressions, up from 15.84 last quarter.
Apple took the top prize for manufacturers, seeing 31.38% (vs. 28.32% last quarter) of overall device impressions, and the iPhone was the top device, with 15.84% (up slightly from 15.10% in Q1) of the share, compared to just 4.96% for the next closest handset, RIM's BlackBerry Curve.
In 2011, Android had a 47 percent share of device OS impressions, while iOS had a 33percentt share.
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