R&D's goal is to increase profits, and in that sector, that means one of two things: developing new consumer tech (the newest iPhone), or development new internal tech to allow tasks to become more cheaply automated, which means both cutting costs and shedding workers.
With the new funding in tow, PlayHaven CEO Andy Yang said that the startup will be looking to invest aggressively in new markets, particularly in Europe and Asia, along with developing new consumer insights features (read: analytics) that will move PlayHaven along in its quest to become a "player lifecycle management" platform.
Hyundai may be readying an improved fuel cell Tucson with better range, Toyota has said it's working on a hydrogen-powered commercial truck, and BMW and Daimler are each developing new consumer-oriented fuel cell vehicles.
The company said it planned to grow by developing new consumer-product brands to take advantage of its distribution network in the rural villages, where most of India's one billion people live.
For example, a company hoping to develop a market for its existing products will act differently than a company hoping to develop new consumer products, which will act differently than a company that plans on launching a philanthropic effort.
These companies will need to develop new consumer-marketing capabilities and consumer IT on a large scale for instance, advanced Web capabilities, insurance exchange connectors and customer relationship management (CRM) systems.
China will face exactly the same problems fairly shortly, although they will have: Some scope in migrating up the technology ladder - and developing new domestic consumers which is their main hope, and apparently their main investment, they are sharp.
Of the first four, two focused on developing new products for consumers and business customers, while the other two focused on improving the company's processes and networks.
Mobile for iPhone as well as developing new and engaging experiences for consumers, partners and advertisers.
"LG values its relationship with Google, and this agreement underscores both companies' commitment to developing new products and technologies that enhance consumers' lives," said J.H. Lee, executive vice president and head of LG's Intellectual Property Center, in a statement.
