Microsoft failed with the Zune, a music player that was designed to compete with the iPod.
The Tesco smartphone will run Android and will be designed to compete with "the best smartphones available".
An Elder Scrolls-based collectible card game, no doubt designed to compete with Hearthstone, was also revealed.
It is designed to compete with Boeing in the long-range market, in which the American company has a lead.
Mr. Himmel said the center was not designed to compete with Manhattan's most upscale retail corridors on Fifth and Madison Avenues.
Its vehicles are designed to compete with Japanese imports and appeal to drivers who would never consider putting a Buick or a Cadillac in their driveway.
This is because Alex is designed to compete with the many new fashion dolls created for adult collectors, a boomlet in the toy industry.
Diverging plans and national interests have also greatly hindered the Galileo satellite navigation system, which was designed to compete with the Global Positioning System of the United States.
Whereas many Android devices are marketed as lower-cost alternatives to iPhones, the Pixel, priced as high as it is, seems designed to compete with Apple's device.
[C9.] Nokia's Sales and Earnings Show Improvement Nokia, the leading maker of cellphones, announced improving third-quarter sales, and a new mobile e-mail product designed to compete with BlackBerry and others.
Some of Volkswagen's troubles stem from Mr. Piëch's ambitious foray into the rarefied end of the market: the Phaeton luxury sedan, designed to compete with BMW and Mercedes-Benz, has fizzled.
