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Having grouched about things that I dislike, it seems only fair to celebrate the design of something I quite like — my new BlackBerry Bold 9900 smartphone.
I really think you can change the design of something to make it more cost efficient but if you're doing it at the expense of someone actually reading the document, what's the point?
These pressures are even greater in the design of something as radically new as the electric car and its immediate predecessor, the hybrid, because the initial investment in engineering and retooling is so much higher than for a traditional model.
"It's pretty exciting," she says, "when you post a design of something Banana Republic did, and then suddenly you see that somebody from the company liked it enough to give it a favorable comment on Instagram.
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Its aerodynamic design, reminiscent of something from a sci-fi film, weighs just under 100 pounds and is made mostly of plastic reinforced by glass.
Get a couple of scrap pieces of paper and design out something like a pattern that you particularly like... Don't make it too complicated.
Though seemingly useful in heavily congested areas, its design is reminiscent of something that would never leave the conception stage.
'When you think of German design, you think of something that is deeply rational - Dieter Rams, very precise - and that's what attracted me to design in the first place,' says Woodgate.
You can even design a model of something by photographing it from multiple angles with a cellphone.
I think a blanket ban on boss fights should be brought in across the video game industry and make those game design idiots think of something more entertaining instead.
We don't need to get too The-Devil-Wears-Prada-blue-sweater-monologue about it, but Gucci's original design and cut of something, say, is what will percolate through to Topshop's floor.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com