In 2004, game designer Sheri Graner-Ray published the book Gender-Inclusive Game Design, aimed at inspiring the male-dominated world of twitch-and-war game developers to consider alternative audiences.
The Element's design, aimed at younger people, inadvertently attracted consumers across age groups.
Unusual A-frame design, aimed at commuters, with carbon drive and disc brakes.
That is a change of direction from recent developments in engine design aimed at improving power and performance.
NISSAN Z -- After abandoning its first design aimed at reviving the Z sports car, Nissan showed a vastly different one here.
Because the Mazda 2 was first sold in Japan — intended to appeal to women buyers in congested urban areas — the design aimed to stress the car's small size.
For its project, Metro Homes is awaiting final approval of plans by its architect, Dean Marchetto of Hoboken, for an innovative stepped-back "wedding cake" design, aimed at minimizing the bulk of the building and maximizing views.
Why would you shop at Ikea? "When something shows up at Urban Outfitters, you know you're going to see 50 of them," he said of the Gap-like accessibility of inexpensive design aimed at his generation.
BUICK LACROSSE A joint Chinese-American design aimed in part at the Buick-loving Chinese, this low-key midsize sedan goes on sale this summer with a choice of V-6 engines and optional all-wheel drive.
Pirelli has produced a new design aimed at eradicating the problems that led to a series of dramatic failures at the British Grand Prix last month.
"The next five years will see an explosion of design aimed at the needs of those in emerging markets like Africa and Southeast Asia".
