Data holds incredible potential for recruiters, especially if it can be cleaned and standardized across schools.
Each one of these sensors will be recorded at 500 Hertz (500 times a second), so we can analyse the data in incredible detail.
And there's also very little about the underlying commercial motives driving the effort to gather health data in "incredible depth and detail," as Verily's marketing paints it.
The method is still in its relative infancy, but it has the potential to store tremendous amounts of data with incredible layers of redundancy, so that even if a portion is lost or damaged by cosmic rays, many more duplicates of the information will survive, for a very, very long time.
In this cycle, genetic data with incredible health research potential become just another business asset.
In 2014, innovations in youth engagement and creating tools that make sense of real-time data created incredible opportunities for some of the world's most marginalized citizens.
But unlike the incredible data trove they get from Google and Facebook, they would not find any aggregated data on anyone at Sgrouples - because we don't do it.
"We're going to do this by harnessing the incredible data collected by our National Health Service," he said.
What's impressive is the incredible data he produces to illustrate that trend and deepen our understanding of it.
"The big data revolution presents incredible opportunities in virtually every sector of the economy and every corner of society," he said.
