Modelled on old-fashioned Christmas annuals, it is by turns scabrous (cut-out-and-keep celebrity cock puppet), sweet (knit-your-own otter pattern) and daft – a picture of someone's chin made up to look like Jodie Marsh.
There's something marvelous about picturing Daft Punk holed up in the studio with Julian Casablancas a decade and change past his heyday, somehow squeezing one last perfect, golden hook out of him like Moses drawing water from the rock.
He almost overbalances the picture, especially with the daft way he claps along at the obligatory ball scene.
The comedian Stephen Mangan called Cameron's warning "panicky" and "daft", while another comedian, Vikki Stone, shared a picture of herself hiding in the shed with a colander on her head and said: "Dear David Cameron I'm frightened.
After David Miliband was photographed holding a banana at the Labour conference (in a pose that made him look daft), they produced a lifesize version of the picture and handed out free bananas.
In the course of her piece, which highlighted the Sun's sexist ideology, Hyde pointed to the paper's daft habit of asterisking the word t*t while publishing pictures of, well, tits.
The Missing has had its daft moments, but intuiting where the Swiss bolthole was, based on a picture of the cabin he'd passed on the wall, was one of Baptiste's more impressive feats.
Even that early picture had the lick of mockery about it – here is the daft northern factory girl, about to blow her fortune.
I tend to take pictures of myself in different moods, or something I've bought, or something daft I've seen on the tube… Very often we're making each other laugh.
