The orthopaedic shoes were customizable models (such as Etonic®/Xelero® or Kunzli®), which were tailored to the needs of each patient.
Among the novel creations are athletic gloves, yoga mats, customizable dumbbells, and ergonomic cycling shoes, all designed to help users increase their proprioception, or sense of body position, and in turn improve their posture.
For the site's technical lead, Lerer hired Jonah Peretti, an MIT media lab grad and viral marketing whiz best known for an e-mail campaign against Nike after the company refused to make him a pair of shoes under its customizable Nike iD line with the personalized message "sweatshop".
Certainly 3D printing has potential benefits as Adidas and other shoe companies move to make their product more customizable — even if, at the moment, the 3D Runner is one-size-fits-all, so to speak.
To celebrate the 85th anniversary of the Reverso, Jaeger-LeCoultre collaborated with shoe designer Christian Louboutin for a new series of customizable watches for women (starting at $7,600), with vibrant dials and colored leather straps.
Passengers will find all-new ergonomic and service features including light-up Do Not Disturb signs, customizable individual ambient lighting settings, dedicated stowage spaces for electronic devices and shoes, memory foam cushions, as well as universal power outlets and high-powered USB ports.
Though focused on shoes now, Fox says the company has plans to move into other customizable women's apparel and accessories, with handbags and purses high on the list for new products.
18. Customizable buttons.
Customizable interactive maps.
