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Some 87% of its sales are now customised products.
"The next few years will see travellers requiring an increasingly personalised service, with companies able to suggest them customised products on the basis of their profiles and past behaviour," says Rossini.
Workload control (WLC) is a method of production planning and control, which when commenced at the customer enquiry stage, has particular relevance to producers of highly customised products.
The work discussed in this paper aims at enabling a mass customisation and personalisation implementation, by engaging the customer in the design of unique products and by enabling the Original Equipment Manufacturers (OEMs) to efficiently plan manufacturing and transportation activities of highly customised products by exploiting an innovative decentralised manufacturing approach.
Very expensive relative to scale economies of batch production; Need to attach high value to customised products; Technical difficulty in producing all but simple parts; Limited range of materials used – constrains functionality; and.
"Personalised and customised products are always exceptionally popular".
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Small- and medium-sized enterprises (SMEs) in job-shop machining are experiencing more shop-floor uncertainties today than ever before, due to multi-tier outsourcing, customised product demands and shortened product lifecycle.
Another example is Zazzle - a US online shop that lets you customise products ranging from stylish iPhone cases to T-shirts and skateboards.
Thus, a personalised therapy concept that integrates individualised tumour genome sequencing and on-demand RNA vaccine manufacture to create customised drug products is both an exciting new therapeutic vision and is within our grasp (Kreiter et al, 2011b).
Nearly a quarter of the firms' facilities do nothing but customise products and services for the local market.In her piece in the latest issue of the Harvard Business Review, Diana Farrell, director of the McKinsey Global Institute, the firm's in-house think tank, says that "the most popular offshore sites for service functions are overheating".
She envisages a future where shops as well as homes will increasingly offer 3D printing as an option, to allow consumers to help customise products.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com