A firm may then manipulate its customers' attention through the range of products it offers.
Innovation and new products are the way forward if customers' attention has to be captured.
We further assume that customers' attention varies with the set of alternatives.
It is becoming increasingly popular, with restaurants and celebrity interest catching customers' attention.
Huang refined her social media skills, crafting photos and messages, gauging what worked and what didn't in grabbing customers' attention.
"You've got just a few seconds to capture your customers' attention when they come into the store".
Broadcasters are keen to grab this real-estate, and reassure advertisers that they're in control of potential customers' attention.
Traffic-light labeling increases customers' attention to the nutritional quality of their food choices, according to a study from Harvard-affiliated Massachusetts General Hospital.
Ms. Gauci said G.M. wanted a car that would catch customers' attention, and the pigmentation of the company's current small car lineup may do just that.
The finest luxury brands, he said, draw their prospective customers' attention, instead, to what a product suggests about the owner's acquired achievement.
The maître d', who also drew his customers' attention to the truffled antelope and le chat flanqué de rats, was César Ritz.
