We're underway again with NSW kicking long, as is customary.
Currently in pole position to secure the third place in the table – and by no means out of the running to compete with Manchester City for second – Arsenal look well-placed to cement what has become their customary passage to the Champions League.
Di Matteo is supposed to be lucky No7, the big name who brings sustained progress and maybe the odd trophy, the charismatic, energetic coach with broad enough shoulders to deal with the customary high-tension environment of Schalke 04.
Rousseau, Wordsworth, Thoreau were all recruited with customary flourish to his classical cause.
Perhaps the best indicator of the level of collective indignation was how everyone was so blinded by rage they forgot to anoint the episode with the customary 'gate' suffix.
But despite a tight first set which Kvitova took 8-6 on the tie-break she remained calm and in control, firing down her customary fill of winners with her powerful serve and a forehand that makes a cracking sound.
In the obituaries for the late tycoon, it's been customary to distinguish between two Alan Bonds: the bad Bond who was a shonky bankrupt jailed for criminal business practices and the good Bond, who did Australia proud at Newport.
The customary "look but don't touch" etiquette for art exhibitions is about to be torn up at the Carsten Höller show in London, where members of the public will be invited to spend a comfortable if discombobulating night stretched out in one of the works – a bed which will pass the hours of darkness trundling slowly around the Hayward Gallery.
Webb could not snipe with his customary fast-twitch acceleration and Biggar had to run the show on his own.
Luz has drawn Muhammad in his customary abbreviated manner, simple and sketchy with thick rapid lines.
Factor in the customary friendliness of a South American people, an abundance of natural produce and a favourable exchange rate, and the case seems simple.
