"creative undertaking" is a correct and commonly used phrase in written English.
It is typically used to describe a project or activity that requires creativity, imagination, and innovation. Example: "Launching this new marketing campaign was a challenging creative undertaking for our team, but the end result was a huge success."
But, just as Ghion, he does not see it as a particularly creative undertaking, given the rigid industrial constraints.
"It's the most ambitious creative undertaking we've ever done," Mr. Pleasants said last weekend at the D23 Expo, a biennial convention for Disneyphiles.
Darryl Smith, the co-owner of The Luggage Store, counts about 30 kinds of "creative undertaking" — individual artists and organizations— in his immediate vicinity.
Couture is what is: a creative undertaking that appeals to its own admirers and occasionally provides a window on their spending habits.
The other type of leisure is "project-based leisure," a short-term, reasonably complicated, one-shot or occasional though infrequent creative undertaking carried out in free time or time free of disagreeable obligation.
That, for instance, the Ouija business provided a sometimes jaded couple with some silly fun, and (this seems just right) that it was a way for Jackson, whose own literary career never took off, to be part of a creative undertaking once again, one that managed to balance the emotional books between the two men as well.
She was widely criticized, for instance, for having called the Cultural Revolution — the Maoist social program of the 1960s and '70s in which hundreds of thousands of people, if not more, were killed — "a creative historical undertaking," as she described it in "Wind in the Tower".
Armstrong suggests that a book and a start-up are each "a risky, highly creative endeavor undertaken by a small team, with low probability of success".
And when a starry creative team undertook a musical of the life of Fanny Brice — a self-confessed ugly duckling who had reached the heights — the lyricist, Bob Merrill, still thought Streisand too hard on the eyes.
In my department, we boosted the advanced manufacturing and creative industries, undertook corporate governance reform, introduced shared parental leave and flexible working, rescued the Post Office and much else.
In fact, you can produce a very ingenious policy memo, a very clever invention, or even a very good book by using just your regular, thinking mind; much of the "creative" work undertaken by "creatives" today — and I include my own work in this category — is actually fanciful, in the Coleridgian sense.
