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The move is intended to burnish the creative luster of the office, which creates campaigns for the struggling Buick division of General Motors.
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That year Tom Ford, then the creative director of the Gucci Group, hired Mr. Maier, who had designed for Hermès and Sonia Rykiel, to restore the luster of the brand.
Broken luster?
Engineering lost its luster.
American luster is gone.
The food lacked luster.
Goldman Sachs has lost its luster.
Individual games lose their luster.
Luster and equilibrium were returning.
California had lost its luster.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com