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Many ad agencies have even created in-house "trading desks" to monitor and adjust their bids.
The most recent previous campaign, in 1997-98, was created in-house, she said.
The campaign, created in-house, starts tonight with a commercial during the season finale of "E.R".
All are created in-house at J&R; none has ever been described as edgy.
The campaign was created in-house in collaboration with the Assouline Group in Paris.
Insisting on works created in-house means being open to risk.
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It creates in-house shorteners such as nyti.ms, pep.si and econ.st.st
Some companies like Netflix choose to create in-house the type of software that Kaltura sells.
Cisco's strategy for growth is simple: whatever research and development its engineers cannot create in-house, it buys.
Firms are showing increasing interest in using this development methodology for software they create in-house or with a limited number of partners.
By creating in-house content, social Web sites can increase the amount of time that users spend on their sites, thereby increasing their value to advertisers.
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