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The same basic principle can be used to create ratings for other position matchups, like running back and wide receiver.
And experimental sites like newstrust.net hope to create ratings systems from authorities who evaluate news articles on a range of criteria, and are themselves rated by the raters.
The Strat-O-Matic Game Company, an old warhorse in an age of computer-driven fantasy leagues and high-tech video games, usually relies on detailed statistics to create ratings and tendencies for hitters and pitchers.
"In the prefeminist early 60's, women had very minor supporting roles in these shows because the conventional wisdom among TV programmers was that a starring woman would create ratings problems and raise too many societal issues," said David Bushman, a curator at the Museum of Television and Radio in New York.
BuzzMetrics and its social listening tools for enterprises, competing in a crowded space, are being retired, but the social TV analytics service, which is in a contract with Twitter to create ratings data, is set to live on, and be used as a possible basis for more expansion into advertising metrics.
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This is why senior study author Brad Bushman, professor of communication and psychology at The Ohio State University, is calling upon the Motion Picture Association of America, the body that rates movies, to take gun violence into account when creating ratings.
Hollywood created ratings to prevent government policing of its content.
The B.C.S. as college football's statistical whipping boy is easy fodder, but so far that status has not created ratings gold from bowl games.
Ford's price momentum model integrates historical long- and short-term price changes, creating ratings that are highest for stocks with strong 12-month price performance that have a price consolidation in the past quarter and especially the past month, he says.
As 2014 comes to a close, the holiday season also allows us to reflect on the year that was in sports -- and it was a year that created ratings that soared with Santa's reindeer, and brought smiles that would light up an entire menorah.
Serena and Venus complied nicely in 2001 and 2002, but last year the Kim Clijsters-Justine Henin-Hardenne match combined to create a ratings meltdown.
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