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"We said a year ago, if this does well, we could create a franchise," Mr. Pereira said.
"It is much more expensive and tenuous to try and create a franchise from scratch".
"We've tried to create a franchise where we can control our destiny," Sassa said.
He said that Mr. Slim had "pushed us to create a franchise that could be very valuable over time".
Ingrid Chung, a media analyst at Goldman Sachs, said recently that she found the film's concept and execution "strong enough to create a franchise".
"And so we asked ourselves, 'Hey, what would we do differently if we knew that we were gonna create a franchise that would last over a decade?
Similar(43)
Even before England's exit, Mr Graves suggested sweeping reform was under consideration: the ECB, he said, may lobby for four-day Test matches and create a franchise-based Twenty20 tournament to rival the Indian Premier League (IPL), the game's big money-spinner.
"I like how she created a franchise with her sisters.
Alfred Hitchcock strikes me as a droll man who's creating a franchise of his own persona.' ".
Last week, they had talked of having created a franchise that would guarantee big ratings.
"Chris has done an amazing job creating a franchise on weekend mornings," said Phil Griffin, the president of MSNBC.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com