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More recently, Cendant tried to create a discount online real estate broker called Blue Edge.
The decision to create a discount category for Internet postage, however, might prove to be a bit more contentious.
For the tour operator, Experience!The Finger Lakes (E FL), an additional challenge was to create a discount package that did not lose money.
Broadway has no industrywide system for counting ticket buyers from specific religious groups; Mr. Allen has proposed to several shows that they offer a "faith-based discount" for tickets, to create a discount code that would allow producers to track whether religious people were reserving seats in the wake of marketing campaigns aimed at them.
The move is meant to create a discount airline to better compete with rivals such as Southwest Airlines.
This might include building in a small additional margin that you can use to create a discount.
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British Air spawned an airline called Go, and KLM created a discount carrier called Buzz.
Correction: June 22 , 2002 Saturday An article in Business Day on June 13 about a new law in Vermont requiring drug makers to disclose any gifts and cash payments made to health care providers -- and about a growing effort by state and federal lawmakers to rein in drug companies' marketing practices -- referred incorrectly to a law in Hawaii that created a discount drug program.
This is where Mr. Donahoe talks about a vision to fix eBay, and to create a Web discount store that offers a wide variety of new and old merchandise in auction and fixed-price formats.
These clubs mash together members looking for the same brands, usually fashion, to create a group discount.
Giveaways are easy too: just create a 100percentt discount code which can expire on a certain date or after it's been used a specified number of times.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com