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Discover Ludwig"cool factor" is a correct and commonly used phrase in written English.
It refers to the appealing or impressive quality of something that makes it stand out or seem desirable. It can be used in many different contexts, such as describing a product, a person's personality, or a situation. Here is an example: "The new smartphone has all the latest features, but its real cool factor lies in its sleek design and impressive camera capabilities."
Exact(54)
There's a cool factor".
"It's got a huge cool factor".
The "cool" factor is playing big here.
It added a huge cool factor.
And then there's the cool factor.
"Religion doesn't have the cool factor.
"The cool factor has always been an issue.
Luckily, Orla is still untroubled by the cool factor.
Similar(3)
What's H.S.C.? High-school-cool factor.
Right now fall is favoring cool-factor shocks of bright, neon colors.
"How do we get the 'cool' factor back into the priesthood?" Father Sweeney said.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com