First, encouraging conversation aligns with Facebook's goal of driving connections between people, such as friends of a photo's owner who might interact in its comment reel for the first time.
Working on this campaign has taught us some key things: 1. Be on the lookout for opportunities to engage in topical conversations which align to your brand positioning.
In line with this idea, as marketers, we find people who are already engaging in conversations that align with our client or brand.
To mobilize public support for new investment, leaders must change the conversation to align diverse interests and emphasize cross-sector partnerships, region by region.
If you sit next to me and we have a conversation and "align" on a direction, there's only a time window of about 15 minutes that can pass before we have another conversation and course-correct if things have gone sideways.
When something — a project, specific task, conversation, whatever — aligns with one's core values, this acts as a catalyst for further motivation.
The laws that frame this evolving conversation cannot always align with religious teachings.
"You get corporations and artists in the same room, and the conversation doesn't align," Mr. Stoute says.
The foreign minister has publicly declared that he does not hold the Iranian government to blame, but conversations with Bahrainis aligned with the government are replete with such insinuations.
Both artists had been approached by APAC to participate in the Crosslines exhibit and both accepted, eager to engage the public and start conversations that were aligned with the Smithsonian's own mission to spark "lively discussion and debate of relevant intellectual and social issues".
The videos were developed by: (1) conducting learning needs assessment in LTC settings via six focus groups (2) liaising with LTC settings to identify learning priorities through unstructured conversations; and (3) aligning the content with principles of adult learning theory.
