"conventional theory" is a correct and usable phrase in written English.
It typically refers to a widely accepted opinion or belief, one that has been around for a long time. For example: "According to conventional theory, the sun rises in the east."
According to conventional theory, firms treat uncertainty as risk.
The conventional theory is that they are weapons, deployed in a primeval struggle among microorganisms.
Conventional theory had always argued that monopolies overcharge, underproduce and extract surplus profits.
In the jargon, the tails of the distribution are fatter than conventional theory admits.
I was, of course, only saying something that critics of conventional theory had been saying for decades.
Life as a Militant Conventional theory on militant organizations says that groups have hierarchies, members and sometimes territory.
As a consequence, it cannot be tested like a conventional theory; those calling for her to produce evidence are missing the point.
Some lifeguards and health officials, citing a conventional theory that water temperature regulates the population of the gelatinous blobs, forecast a light jellyfish season.
It did, however, match an alternative model with a much higher density of "ordinary" matter in it.That does not mean conventional theory is yet dead.
The conventional theory of how plants capture and channel energy from sunlight for photosynthesis was overturned in February 2010 by a radical theory based on quantum mechanics.
Advertisers are most eager to reach the group of listeners most likely to buy what's being advertised, and according to conventional theory, that is 18- to 49-year-olds.
