continuing patronage

USAGE SUMMARY

The phrase "continuing patronage" is correct and usable in written English.
It can be used to describe ongoing support or loyalty from customers or clients. Example: We are grateful for your continuing patronage and strive to provide excellent service and quality products to meet your needs.

✓ Grammatically correct

News & Media

Science

Encyclopedias

Human-verified examples from authoritative sources

Exact Expressions

2 human-written examples

That includes both Democratic and Republican Party county political machines, state and local government workers seeking job security and contractors and suppliers seeking continuing patronage benefits, all at taxpayer expense.

The New York Times

The higher coverage rates amongst children who received their vaccines at the GSK supported health facility may be a reflection of continuing patronage and confidence amongst the mothers in the facility.

BMC Public Health

Human-verified similar examples from authoritative sources

Similar Expressions

58 human-written examples

The idea is to provide a complement for completed works to what Kickstarter offers in the planning and pre-production phase – something that harnesses the instincts of crowdfunding while also enabling continued patronage after a movie is made.

TechCrunch

Now in the midst of her "Femme Fatale" world tour, Britney has reached out directly to loyal fans of all persuasions with occasional retweets of the most fawning fan commentary, and by making herself available after the show to "meet and greet" the folks whose continued patronage has kept her freezer stuffed full of TGIFriday's-brand Frozen Cajun Style Chicken Alfredo.

Vice

A more direct review in response to the film's comedic antics came from a letter to the editor of The Motion Picture Story Magazine which appealed the vulgar antics in the film as going to alienate members the audience and risk their continued patronage.

Wikipedia

Building rapport with the vendors will often lead to getting a little something extra now and then as a thank you for your continued patronage.

WikiHow

Many do both; they enjoy FC games that don't clash with 'big United' while still continuing their patronage of Old Trafford.

The Guardian - Sport

Fueled by continuing foreign patronage, Lebanon between 1985 and 1989 descended into a "war society" as the various militias became increasingly involved in smuggling, extortion, and the arms and drug trades and began to lose their populist legitimacy.

Encyclopedia Britannica

Age 42. "If a girl makes you feel special, I'll return the favour by continuing my patronage and also tip incredibly well.

Vice

Kings continued their patronage of Buddhism, but their wealth and power diminished.

Encyclopedia Britannica

While the older crowd continues its patronage (Brooke Astor, Geoffrey Beene and Oscar de la Renta among them), the next generations are booking tables, too.

The New York Times - Style

Expert writing Tips

Best practice

Use "continuing patronage" to acknowledge and appreciate the sustained support from customers, clients, or benefactors, especially when expressing gratitude or emphasizing the value of their long-term relationship.

Common error

Avoid using "continuing patronage" solely in contexts of simple transactions. The phrase implies a deeper, more sustained relationship beyond mere repeated purchases; consider using "repeat business" instead if the context lacks a sense of loyalty or endorsement.

Linguistic Context

The phrase "continuing patronage" functions as a noun phrase, typically used as an object of a verb or preposition to denote sustained support or custom. It describes the act of consistently supporting an organization, individual, or cause, as confirmed by Ludwig.

Expression frequency: Rare

Frequent in

News & Media

33%

Science

33%

Encyclopedias

16%

Less common in

Wiki

8%

Formal & Business

8%

Reference

0%

Ludwig's WRAP-UP

In summary, "continuing patronage" is a grammatically sound phrase that expresses sustained support or loyalty. While not overly common, as indicated by Ludwig, it is most frequently found in News & Media and Scientific contexts. The phrase carries a formal tone and is best used when acknowledging or appreciating long-term relationships, especially in professional or official settings. Remember to use "repeat business" instead if the context lacks a sense of loyalty or endorsement.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

ongoing support

This alternative is a general term that emphasizes the continuous nature of the assistance.

sustained loyalty

This alternative highlights the unwavering commitment and faithfulness of the patrons.

continued backing

This option underscores the act of providing resources or approval consistently.

unwavering support

This phrase conveys a sense of steadfast and consistent support without fluctuation.

constant sponsorship

This alternative highlights the financial aspect of the support being continuously provided.

repeated endorsement

This implies a continuous public approval or recommendation of a person or product.

long-term allegiance

This alternative emphasizes a sustained commitment over an extended period.

perpetual funding

This highlights the constant and ongoing provision of financial resources.

regular custom

This is more specific to a business context, implying consistent purchasing behavior.

steady clientele

This refers to a consistent and reliable customer base that provides ongoing business.

FAQs

How can I appropriately use "continuing patronage" in a sentence?

Use "continuing patronage" to express gratitude for sustained support, as in: "We deeply appreciate your continuing patronage and look forward to serving you for many years to come."

What are some alternatives to "continuing patronage" that I can use?

Depending on the context, you can use alternatives like "ongoing support", "sustained loyalty", or "continued backing".

Is it appropriate to use "continuing patronage" in informal settings?

While grammatically correct, "continuing patronage" carries a formal tone. In informal settings, consider using phrases like "sticking with us" or "always being there for us".

What's the difference between "continuing patronage" and "customer retention"?

"Continuing patronage" emphasizes the loyalty and support from patrons, while "customer retention" focuses on business strategies aimed at keeping customers. The former highlights the relationship, the latter the business goal.