In January, Aetna announced it, too, was refreshing its brand to continue "its evolution from an insurance carrier to a health solutions company," the company said in a statement.
Just the other week, Klarna received a banking license, which will give the company the ability to move into card services and other financial products: the company technically now will be called "Klarna Bank" although it will continue to keep its branding as is.
Polycom, based out of San Jose, will continue to keep its branding, Mitel said, with the overall company headquartered in Ottawa, in Mitel's current HQ.
As the N.B.A. continues its plan to extend its brand globally, the Knicks played the Detroit Pistons before a sold-out crowd at the O2 Arena in London.
But where other companies might have been satisfied by simply creating endless permutations on a winning idea, Apple has since continued to refine and extend its brand experience across its full range of existing products while concurrently developing groundbreaking new ones (iPod touch, iPad, the App Store, and Apple TV).
The operations and development committee opted to continue its talks about the branding name to a future meeting before making its recommendation to the airport authority board.
NetJets has 487 aircraft in its fleet in the United States. ET CETERA Hilton continues its midlevel brand expansion in Italy with an agreement to open a 152-room Hilton Garden Inn in Bologna-San Lazzaro in September.
The Herbal Essences campaign with Ms. Spears is a special effort designed for teenage girls, but the brand will continue its broader, longstanding campaign aimed at females from 16 to 49.
Provided that Microsoft can make a compelling case as to why Windows 10 is different, and therefore more palatable to the mass market than its predecessor, the company could continue its rehabilitation of the Windows brand itself.
He had every intention of having America continue its hard and cleverly won brand-new status as the most powerful nation on the planet.
