Additionally, Cacioppo and Petty (1989) note that the advertising message should be made relevant to the overall context of the advertisement in order to create the desired results.
He takes her to swimming lessons, and piano lessons, and ballet lessons, and to the pizzeria where his name's printed on the wall in the context of an advertisement for CBGB's, the now-shuttered club he used to perform at in his past life.
Indeed, Mr. Pataki routinely attended Sept. 11 events around the state -- but his campaign did not mention his role during the crisis in the context of a political advertisement.
"The basic idea is that the use of an artist's work in the context of a political campaign or other advertisement associates that artist with the advertisement," intellectual property litigator Josh Schiller, a partner in the New York-based firm Boies Schiller & Flexner, told The Times.
Some critics assume that as conflicts affecting online advertisements in the context of search engines are eventually resolved, the amount of bias in search engine results will also decline or perhaps disappear altogether.
Two thousand advertisements from 4 large tobacco advertisement databases were analyzed for type of advertisement strategy used, and 4 advertising method categories were devised to incorporate the maximum number of advertisements reviewed.
Restricting alcohol intake was advised in 53 (46.9%) advertisements, but this advice was always in the small print in the context of a potential interaction with the advertised drug.
The barrage of advertisements targets older men.
k) Advertisement: evaluating the effectiveness of advertisements in promoting commodities [21]. .
