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At I. Krone, she took the part of consumer ombudsman, advising her clients, which included the makers of Atari home computers, Farberware cookware and Polaroid cameras, about female consumers' product and service requirements.
Product personality and product usability are two important factors which can influence consumers' product choice.
The proposed system helps to overcome purchase barriers of eco-friendly products, increasing consumers' product trust and purchase intentions.
In this paper, the impact of consumers' product repair experiences on their future purchase and recommendation decisions is investigated.
But most didn't add a lot of value beyond offering consumers product selection and price.
Many scholars have confirmed that WOM is a significant post-purchase behavior, as it influences consumers' product and service choices (e.g. [59, 60]).
Similar(42)
On-package graphics have the potential to influence consumers' product-related attitudes and behaviours.
The results of our laboratory experiment demonstrate that the presence of a conflicting aggregated rating will decrease review credibility and diagnosticity via its negative effect on consumers' product-related attributions of the review.
Cars are China's hottest consumer product.
"This is a consumer product.
PTA is a good consumer product".
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CEO of Professional Science Editing for Scientists @ prosciediting.com