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The phrase "consumer profiling" is correct and commonly used in written English.
It refers to the process of gathering information and analyzing data about individuals or groups of consumers in order to better understand their interests, preferences, and buying behaviors. Example: The company used consumer profiling to identify their target market and create a more effective marketing strategy.
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Consumer profiling and CNN?
Experts on consumer profiling say law enforcement officials face two big problems.
Yet some prominent privacy advocates worry that such techniques could lead to a new era of consumer profiling.
Many of the companies already engaged in consumer profiling might not agree that Mr. Tuzhilin's patent is as far-reaching as he contends.
C7 Consumer Profiling Patent A professor at New York University has patented a method of building customer profiles and using them to recommend products and services, a patent that is almost certain to cause controversy because it appears to be based on methods already widely used in consumer profiling.
Now a group of Web developers in Austria has introduced an online game called Data Dealer that aims to make the business of consumer profiling more transparent.
Similar(43)
To the Editor: I am always amazed at how many people fill out consumer profiles honestly.
In his patent, Mr. Tuzhilin describes two basic kinds of consumer profiles: the static profile and the dynamic profile.
It is data that will help Walmart build more sophisticated consumer profiles.
Use the following resources to find target consumer profile, usage behavior, attitudes, and other consumer-related information.
A paper by T. Michels (2006) identified six consumer profiles for olive oil, which I thought was very noteworthy.
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