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In estimating the benefits of public works, he stressed the welfare enjoyed by a consumer in excess of the price paid a phenomenon that was later given the name "consumer surplus" by British economist Alfred Marshall.
If there's something unique you can add to the order (e.g., proprietary software that consumers can use with the commodity good) it makes it easier to differentiate and provide value to the consumer in excess of a nominally higher price.
Similar(58)
He rattles off consumer products in excess–"autos, fiber optic cable, computers, cell phones, trucks, airplanes, steel, even food".
And make no mistake, we are consuming in excess.
This should never be consumed in excess.
In a competitive market, therefore, the consumer realizes the greatest possible amount of consumer surplus the value to the consumer of the good in excess of what the consumer actually has to pay for it.
This may be attributable to the fact that our study population excluded heavy alcohol abusers (defined as a chronic consumer of ethanol in excess of 40 g day−1 for male and 20 g day−1 for female for at least 5 years) and included relatively old patients (median age was 57.5 years).
Brand leadership on sustainable consumption will face obstacles from the fact their parent companies spent decades encouraging consumers to buy in excess.
So in a novel pilot project, they have recruited consumers to draw in excess electricity when that happens, storing it in a basement water heater or a space heater outfitted by the utility.
Page A20 Business PACIFIC NORTHWEST'S PLAN TO DEAL WITH EXTRA ENERGY In a pilot project meant to deal with excess electricity that can cause blackouts, utilities in the Pacific Northwest have recruited consumers to draw in excess electricity and store it in a basement water heater or a space heater outfitted by the utility.
Often consumers are charged in excess of 25percentt annually on part payments and credit cards, even those with good credit scores.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com