'Fraud against consumers has increased in intensity, sophistication and spread during the last year.
"The general awareness of protein among consumers has increased considerably," explains Laura-Daisy Jones, a global food science expert at Mintel.
Figures from Nielsen, to be released on Monday, show the amount of money that advertisers are spending to bring their message to consumers has increased in certain categories.
Naturally, that has made it harder to reach certain audience groups and as a result, the amount a brand is willing to invest on reaching those consumers has increased," he says.
Consumers have increased purchases only moderately, about 2 to 3 percent in the second quarter, said the research firm Capital Economics.
"We saw the technology had changed, the volume of calls to consumers had increased," said K. Dane Snowden, head of the F.C.C.'s consumer and governmental affairs bureau.
For the past 16 years, American consumers have increased their overall spending every single quarter, which is almost twice as long as any previous streak.
George Moss Columbus, Ohio, Jan . 23 , 2008 To the Editor: "Worries That the Good Times Were a Mirage" (Economic Scene, front page, Jan. 23) states, "For the past 16 years, American consumers have increased their overall spending every single quarter".
Since the company's duck, ostrich and buffalo products were included in Amazon's specialty food section, which opened last month, Fossil's sales to consumers have increased tenfold.
