Perhaps "Mass" would not be worth bothering with if its musical content were negligible, but beneath the original dramatic conception, the creative exuberance, the showbiz glitter and the ear-catching set numbers is a sophisticated, carefully controlled piece of musical craftsmanship that repays close scrutiny.
The same affordances can also be used to strengthen centralized control and to promote activity in belief mode, however, so it is important for practitioners and designers to have a clear conception of creative knowledge work as an objective.
I believe deeply in the ideas behind Joseph Schumpeter's conception of creative destruction, of firms that quickly grow up and break up while innovation moves quickly forward throughout the economy.
It is in my new role that I am able to express my love for not only design but the conception of creative ideas, and the execution of them by curating amazingly talented teams.
We know that millions of others thought they were not just funny, but editorially justified - indeed an important part of the whole creative conception.
Fightball and all of its attendant branding is the conception of two creative directors: Liron Reznik, from Israel, and Jonas Hallberg, who is Swedish.
But the popular conception of the creative writer is still by and large one of the individual trying to wrestle language, maybe even the meaning of life, from his soul, the kind of lone battle Jonathan Franzen described himself waging in writing "The Corrections," which he sometimes did in the dark, wearing earplugs and earmuffs, trying to hold his mind "free of clichés".
And it's not just about giving these graduates a chance to help – it's about handing over complete control from creative conception to experience production.
This new piece takes viewers through three stages of flight, a visual metaphor for the process of creative conception, through the use of Kinect controllers and infrared sensors.
Inventive conceptions amount to creative ideas for designing devices that are both original and useful.
