Just the concept of exercise, the notion that a person should "work out" in order to "stay in shape," would have been greeted with incomprehension.
He struggled to explain the concept of exercise & then one of the fishermen said, "But, Don Jaime, have they no boats?" Writer comforted himself with this tale when his own shiny new rowing machine arrived a couple of weeks ago..
At first they were very excited about the machine, because they felt it would make their job easier... Writer explained the concept of exercise to them, without much success..
He struggled to explain the concept of exercise & then one of the fishermen said, "But, Don Jaime, have they no boats?" Writer comforted himself with this tale when his own shiny new rowing machine arrived a couple of weeks ago.
At first they were very excited about the machine, because they felt it would make their job easier... Writer explained the concept of exercise to them, without much success.
Meaning that the Japanese have no concept of exercise, because when it takes a goddamned video game to get you in shape, something is wrong.
While the concept of exercise, practice, and natural influence sounds simple, it may prove to be one of the most profound discoveries in the marketing world.
Sometimes the "no pain, no gain" concept of exercise training can be just as damaging as it is motivating.
This concept of "exercise snacking" is a more effective way for us to help the most metabolically diseased populations.
Yet in cultures known as hot spots of longevity or health (check out Dan Buettner's Blue Zones book for more), there is rarely an overt concept of exercise.
