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If you don't pre-integrate this stuff, it's too complex for customers to absorb.
It's inherently more complex for customers to digest than cloud startups, so the technology has to be sold in different ways, too.
Fundamentally, the difficulty is attributed to the vendors' APIs which control how cloud services are harnessed, as cloud APIs are not yet standardized, making it complex for customers to change providers.
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This new module quickly processes complex images, making it possible for customers to shoot and view wonderful photos with simplicity and ease.
While the bones of the software are complex in functionality, the interface is extremely easy for customers to use with little-to-no training.
"We're looking for customers to come in who want to do complex jobs," said Johnson.
Perhaps the product is too complex for SMB customers, while enterprise customers need those features.
When it comes to usage, we've found this to be the most complex area for customers, in that it requires managing access controls across data silos.
Among them is that its software taps into the cloud computing phenomenon, using faraway servers to help provide complex analyses for customers as they plan business operations.
Stata, which sells a software package for performing complex statistical analyses, encourages its customers to write software add-on modules for performing the latest statistical techniques; the company then adapts and incorporates the best of those into its next release.
Exploration of personal genomes poses significant challenges for customers wishing to learn beyond provider customer reports.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com