Marketing's ultimate assignment is to serve customers' real needs and to communicate the substance of the company—not to introduce the kinds of cosmetics that used to typify the auto industry's annual model changes.
A marketing plan report also communicates the substance of the marketing effort (and the professionalism of its author) to other areas of the organization.
Communicating the existence, contents, substance, purport, effect, or meaning of the communication, subject to the restrictions in paragraph (3).
It consists of communicating the status of substance use, readiness to change, and personal resources that may facilitate or hinder change.
However, these disclosures were obtuse, did not communicate the essence of the transactions completely or clearly, and failed to convey the substance of what was going on between Enron and the partnerships.
Building on the philosophy and accomplishments of the founders, the individual will grow the organization and its donor base, communicate the scope, substance and optimism of the Partnership's social justice/environmental mission, and articulate the group's potential as a body of faith that speaks to environmental issues and concerns with a common voice.
Using everyday language, spatial concepts, visualizations, and his renowned "Feynman diagrams" instead of advanced mathematics, Feynman clearly and humorously communicates both the substance and spirit of QED to the layperson.
How do we now communicate this substance?
During the breeding season, female wolves secrete substances from the vagina which communicate the females' reproductive state, and can be detected by males from long distances.
Communicate the Strategy.
