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The company said that its backlog of commitments to advertise in the future increased by $300 million in the quarter, to $3 billion, twice the level of a year ago.
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But Ford's commitment to advertise during the most-watched television program of the year underscores how serious the company is about raising Lincoln's profile.
While neither party would discuss details of the arrangement, Mr. Cohl said that Best Buy's commitment to advertising the set in print advertisements and in-store displays is measured in "many millions of dollars for marketing," far beyond that of its usual music marketing.
Although Coca-Cola and Pepsi have long-standing commitments not to advertise their products on children's television, the researchers found that "sugar-sweetened beverage products from these companies regularly appeared in movies, especially those rated for children and adolescents".
But the company said it has not yet decided to make a long-term commitment to advertising Lipitor on television after that.
The commitment allows companies to advertise to under-12s only when the promoted products meet "strict science-based nutrition criteria".
For the Brothers in particular, elections offer a chance not only to display their strength on the street but also to advertise their commitment to democracy and peaceful change.
This concern has led more companies to advertise their commitment to reduce their climate impacts, and the effect this is having on their products and services.
Those who want to advertise on Google's page should pay, but in the commitments there are two different areas.
The requirement to advertise almost all vacancies externally which comes from the government's commitment to affirmative action (see below), and the deliberate delay in filling vacancies which results from the overall budget deficit (7.5% of GDP in 2003/4) are just two examples of the impact of central government on health staffing.
"A number of us have made commitments to Internet advertising," said Dave Burwick, vice president for marketing of PepsiCo.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com