The commercialization of Niprisan reached a number of commercial milestones, including regulatory approval in Nigeria; securing US-based commercial partner XeChem; demonstrating clinical efficacy and safety; being awarded orphan drug status by the US Food and Drug Administration; and striking important relationships with domestic and international groups.
As noted by Hopkins, et al. [ 64], '[t]he translation of advances in bioscience into new technology is far more difficult, costly and time-consuming than many policymakers believe.' There is evidence that approaches to commercialization, such as partnering with industry and the promotion of start-up companies, simply do not work [ 65].
Partnerships with pharmaceutical firms, while often a key step in the development of a successful product, can complicate operations if, for example, the cell therapy firm and its partners disagree about commercialization strategies or the most promising indications to pursue.
Redmond has announced that it is partnering with PHP commercialization firm Zend, it has released a free, lightweight accounting application integrated with online activities and it will be bringing the first version of Office Live out of beta in two weeks.
102 Further development of this agent has been halted while the manufacturer, NeuroSearch (Ballerup, Denmark), seeks a partner to continue commercialization.
Even with big partners, the pace of commercialization outlined by Amyris and other next-generation biofuels companies is aggressively brisk.
When, in their view, a new product is ready for commercialization, they first seek an industrial partner and then, if they can't find one that's suitable, they "spin off" a new company.
She previously served as Director of Business Development at Google, most recently heading up commercialization for Google TV, leading engagements with partners such as Sony, Vizio, Netflix, Twitter, and Amazon.
Dr Spagnuolo and the university's school of pharmacy have partnered with the Centre for Commercialization of Regenerative Medicine to file a patent for Avocatin B and to pursue commercial partnerships that would see the drug taken to clinical trials, though this is a process that could take many years.
This methodology can steer further R&D, guide commercialization decisions, and inform discussions with potential alliance partners.
