LOS ANGELES — Rapturous reviews and a colossal marketing campaign sent "Up" into the box office stratosphere over the weekend.
Getting ready to zoom, glide, slide, swat, trundle and chug-a-chug-a onto their neighborhood screens this summer is a particularly vexing collection of movies, buttressed by colossal ad campaigns, marketing deals, tie-ins, link-ups, crossover and franchising strategies.
Those colossal promotional campaigns that studios create to sell their films include the repetitive cover stories in glossy magazines, newspaper and television coverage (including the E! cable channel, the last letter in hype) and blanket advertising.
Her campaign drew colossal attention -- and she attracted many women who had not been politically active -- but it was never clear whether people came to see her because she was a celebrity or if they really considered her presidential material.
As a result, nobody knows how much waste is happening at the farm level but it's estimated to be "colossal", according to Martin Bowman, campaign and media coordinator at Stop the Rot.
In Durban all countries, including China, India, Canada and the US, agreed for the first time to be legally bound to cut carbon, although Canada was given the "colossal fossil" award by campaign groups in Durban for its "reckless arrogance".
Presented with toys for his children by a clutch of teenage politics wonks, he said kindly: "That is so sweet, my children will pee themselves with excitement".The Speaker's critics—especially in the government, where his name provokes black looks and hissing call his campaigning a colossal exercise in vanity.
Campaigners for a tax on financial transactions at the Robin Hood Tax campaign, said: "These colossal fines are a shocking reminder that for too long our banks have had a rotten core.
Yair Lapid, head of the Yesh Atid party, denounced Netanyahu's diplomatic campaign as a "colossal failure".
"Even if we manage to form the next government, this campaign was a colossal failure," bemoaned a senior official quoted by the paper.
