Sentence examples for collective brand from inspiring English sources

In a collective brand, consumers cannot distinguish between the two firms.

Through its years of exponential growth, the tech sector enjoyed a long, collective brand honeymoon.

Consequently, a collective brand can provide stronger incentives to invest in quality if firms are sufficiently impatient.

We study a model of reputation with two long-lived firms that sell their products under a collective brand or under two different individual brands.

Their proposals ranged from bathroom towers that moonlight as public spaces, to an annual festival, to a collective brand that would increase marketing power and recognition of the area's diverse products.

The investor group will pay $21.75 in cash a share — or more than double where the stock was trading in mid-August, before Collective Brand's board announced it was exploring strategic options.

(It was named Collective Brands for a reason).

The sale will carve Collective Brands into two parts.

Collective Brands hired Perella Weinberg Partners to serve as its financial adviser, while Robert W. Baird advised Wolverine.

We discuss the relation to country-of-origin labelling, agricultural cooperatives, and other collective brands.

"Richard shocked everybody," says Matthew E. Rubel, the chief executive of Collective Brands, which runs businesses like Payless ShoeSource.