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This summer the collective audience for cable is being dragged down in part by the 24-hour news channels.
Ten or 20 years ago it was relatively easy to define the term "indie-rock" as a handful of related styles and a collective audience slightly on the fringe of the mainstream.
(Although I'm told there is collective audience participation at some screenings of the movie: When Pierce Brosnan first breaks into "S.O.S.," his big number with Ms. Streep, viewers explode in mirth).
No other nation fostered newspapers that combined information and entertainment in such appealing packages that they were able to command, at their height, a collective audience that accounted for about 85% of the entire population.
(Shh!) Yet, while updating your Facebook page as you're watching a film may be part of a historical continuum, it's also true that the informal contract that turned an individual viewer into part of a collective audience when she settled into a movie theater seat has frayed.
He set to work, confident, funny, and instantly got heckled, a heckle that was followed by a collective audience intake of breath, for the heckler was Daniel Kitson, a rather shy, whimsical young comedian from Yorkshire who looks like a beardy cross between a fisherman and a geography teacher.
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That's the power of mass media, collective audiences, and scheduled show times.
The feel-good glow of MDMA allowed both black-clad intellectuals and the Manchester working class to join together as a synchronized collective, an audience that cheered not a band, not a record, but the DJ who mixed songs and sounds together into a seamless, thumping serenade.
Or maybe the joke's on us, the collective moviegoing audience?
The programs had a collective average audience of 24.8 million viewers a night last week, according to Nielsen, with "ABC World News Tonight With David Muir" and "NBC Nightly News With Lester Holt" scoring their largest audience in several months.
This is a true ensemble work and one that demands and rewards a collective bargain with audience attention.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com