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New play sets will be $35 each, and the collectible figures will run about $13 each, or $30 for a set of three.
Toys will include collectible figures based on popular characters and hexagonal discs that offer special powers or gadgets that can be used in the games.
In a deal announced today, the duo are to appear as collectible figures in Skylanders Superchargers, the latest title in Activision's "toys to life" franchise.
He was looking for a niche in the smaller market of collectible figures, which appeal to people in their late teens to mid-20's and make up 15 to 20percentt of the total market, according to NPD.
The American branch of the Pokémon Company of Japan, which manages the rights to Pokémon cartoons, games and collectible figures, is expecting to open its first retail outlet later this month at 10 Rockefeller Plaza, on 48th Street between Fifth Avenue and Avenue of the Americas.
WizKids had been making playable, collectible figures for three years for the Dungeons and Dragons crowd, and some MechWarrior pieces sell on Ebay for $90 or more.
Similar(51)
AFTER all these years of marketing Barbie in all her glorious incarnations — and outfits — Mattel is about to gear up to sell a new plastic collectible figure with a different, but still distinctive, look: a 7-foot-tall wrestler named the Big Show.
Other licensed products include full-sized weapon reproductions, a range of collectable figures, Westeros coinage reproductions, and a large number of gift and collectible items based on the HBO television series.
Over the years, Mr. Panesoff said, the Maximum Collectible Rent figures eventually caught up with the Maximum Base Rent figures, which are themselves adjusted annually.
They want to design and sell their own collectible action figures, but their work for Mattel leaves them with little time to focus on their own toy lines.
Overall, the men say they realize that the market for collectible action figures can be difficult.
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