Sentence examples for cola category from inspiring English sources

Similarly, Coca-Cola said nothing as Pepsi-Cola challenged its hegemony in the cola category — until it turned tradition upside-down in 1985 by bringing out New Coke, with a more Pepsi-like taste.

"Pepsi XL gives them the license to indulge in more colas". After several years of flat sales in the $30 billion cola category -- though volume rose 4percentt in 1994 -- Pepsi is trying to raise its 37percentt share of the cola market, which is nearly two-thirds of the $50 billion carbonated soft-drink business.

Combined, PepsiCo's sugar-free alternatives account for 68% of the company's total sales in the cola category.

Not that I can see as the cola category has been flat and declining in recent years.

The judges "highly commended" Coca-Cola in this category.

Only one TOP sponsor is allowed in each commercial category: Coca-Cola for soft drinks, Panasonic for televisions and so on.

In the early 1990s, for example, a number of brands in different product categories (colas, dishwashing soaps, beer, deodorant, gasoline, and so forth) introduced "clear"—colorless and in some cases transparent versions of their products to better differentiate themselves from competitors.

In Europe, private-label penetration in packaged foods, particularly in "ready meals", is above 20%.Most new food products now tend to be extensions of an existing line, for example, a vanilla-flavoured cola, rather than a new category, such as Crest's Whitestrips for whitening teeth.

In categories such as cola and coffee, advertisers and customers tend to favor higher levels of creativity, whereas in categories such as shampoo, body care, and facial care, campaigns focus on showing the actual use of the product, albeit in an idealized environment.

She said the diet category was more "cola-centric" and provided fewer alternatives than regular soda.

Gatorade has also slowly been losing market share to Coca-Cola's counterpunch in the category, Powerade.