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"It's about what the client wants.
Now, almost every client wants – and needs – public relations advice.
We talk about what the client wants to talk about".
DuPont, a longtime client, wants a film about industrial glass.
It's about being in the moment and understanding what the client wants.
Alberto Aquilani's agent insists his client wants to remain in Italy.
Whatever the arrangement, brokers must go with what the client wants.
"My client wants to invest in an accessory that can be worn again.
"It's periwinkle, Edoardo," he says, "and the client wants this color in Cabora".
"This client wants the best accommodations and is willing to spend to obtain those accommodations".
I perceive her as someone who, if the client wants x, and she . . .
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com