She helps manage client relationships, exhibitions and publicity.
At William & Mary befriended, competed against Arnold Palmer, who became first client; began exhibitions for pro golfers.
Her overflowing diary demands that she zip around the world from one client meeting, lecture, exhibition opening and building site to another.
"When we first started, we didn't have the money to keep samples, so we had to recall items from clients for the exhibition," he said.
To mark its 21st anniversary earlier this year, it held an exhibition of clients' work and displayed the winning certificate within it.
Christie's and Marriott also entertain clients at the exhibitions.
One of them, the designer Miuccia Prada, has a behind-the-scenes role in this exhibition, as a client who commissioned two of the advertising campaigns that are on display, one shot for Prada in 1997 by Glen Luchford, the other created for the 2001 spring line by Cedric Buchet.
Rather than meeting in a hotel lobby or restaurant, for example, invite a client or colleague to an exhibition you'd like to see.
Perhaps Mr. McCrary's biggest public relations coup was producing an exhibit for the United States Exhibition in Moscow in 1959 of his client Herbert Sadkin's "typical American house".
The studio works collaboratively for a diverse range of clients focusing on print, identity, exhibition, and interactive design.
Hans G. Hollander and his wife, Tanya, are the founders and principals of American Aerospace, a concern that designs and builds trade-show exhibition space for clients in the industry.
