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It's also a clever activation by Uber, since it's opt-in by default to avoid confusing or frustrating existing users who aren't expecting Star Wars ships all over the place.
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It was able to win back the core audience with amplification of positive reviews and some clever activations.
Wnt signaling proteins mediate a wide variety of biological processes during development, including maintenance of stem cell populations (Malanchi and Huelsken, 2009; Clevers et al., 2014), and aberrant Wnt activation is linked to several diseases, including cancer (Clevers and Nusse, 2012).
In adult skin, transcription factors Tcf3 and Lef1 are important mediators of β-catenin signalling governing bulge SC activation for hair renewal and HF differentiation (Niemann, 2006; Haegebarth and Clevers, 2009).
In many cancers, the activation of WNT/β-catenin signalling occurs primarily through mutations in the pathway components (reviewed by Reya & Clevers, 2005).
Clever, clever.
Very clever.
So clever.
Clever man.
Too clever".
Clever, yes.
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