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They offer drinks and other enticements; in one clear proposition, a hunter dangles his game.
Not bad for a device without a clear proposition.
Some researchers have made a clear proposition regarding the individualization of Chinese families.
Xbox 360 went from being a clear proposition to a complex and all-over-the-place machine.
Worth sees in NearGlobal a virtual world that looks great, works effortlessly and offers a clear proposition to business, making it easier for fashion and entertainment industries to take it seriously.
While it would be impossible to accuse Elvie's first product of lacking a clear proposition, Boler says the specificity has caused some investors to doubt there's anything more than a niche market here.
Similar(53)
So while Apple may not have a crystal-clear proposition for why millions of people should buy this thing as a wearable computer – quite yet – they do have an off-the-shelf, proven marketing strategy for getting hundreds of millions of people to put this time-telling device on their wrist in order to attract developers: seductive, aspirational watch marketing.
With refinement, a clearer proposition and better integration with existing services, it would have stood a better chance.
This single-customer view of advertisers and subscribers could be the idea that helps to crystallise the current media mayhem into a clearer proposition.
By contrast, he said, "we have a very clear consumer proposition, on the site and in our shows".
Basic wearables have benefited from lower price points, a clear value proposition and a wide selection of products.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com