Both titles suffered a drop in sales in the last Audit Bureau of Circulations report in August, but Cosmo's was more dramatic, down 17.4% to 76,163.
So try three slivers of print cheer from February's audit circulation reports.
Industry executives said they hoped the new numbers would put a more positive cast on newspapers' prospects than the routinely gloomy paid circulation reports have done.
Newspaper industry executives said they hoped that the new set of numbers would put a more positive cast on newspapers' prospects than the routinely gloomy paid circulation reports have done.
The search was limited to the top five daily newspapers in a broadsheet format in each country based on recent circulation reports.
Dan Capell, the editor of Capell's Circulation Report, based in New York, also had some doubts.
"They are extremely important," said Dan Capell, editor of Capell's Circulation Report, a newsletter about magazine circulation.
The magazine's most recent circulation report to the Audit Bureau of Circulations, however, showed significant decline.
The circulation report issued Monday showed The Los Angeles Times with weekday sales of 739,000, down 5.2percentt from a year earlier.
The magazine's sell-through rates are "horrible, horrible," said E. Daniel Capell, the editor of Capell's Circulation Report and a consultant to the magazine industry.
According to Capell's Circulation Report, a magazine industry newsletter, the average price of a standard subscription has dropped 17percentt in the five years ending in 2002.
