I'd suggest there's an obvious candidate: Jon Rubinstein, ex-Apple hardware chief, ex-Palm chief, ex-head of HP's tablet effort.
When Elevation first invested, it brought in former Apple hardware chief Jon Rubinstein to head up the company.
In early 2001, Toshiba had shown Apple's hardware chief Jon Rubenstein a nifty - and tiny - 5GB 2.5" disk drive.
After Apple acquired Jobs's company NeXT, at the end of 1996, Jobs and his hardware chief, Jon Rubinstein, worked rapidly to restore order.
Some of these techniques sound like they were borrowed from the CIA or a "terrorist organization," as former Apple hardware chief Jon Rubinstein once said.
Mr Forstall reportedly clashed with other executives at Apple, notably Jonathan Ive, the firm's hardware design chief.
When I phoned Richard T. Takata, the chief executive of CornerHardware.com, he promised to continue providing instant online advice.
Not to be outdone, BMW Oracle, which is owned by Larry Ellison, chief executive of the hardware and software company Oracle, has a helicopter, in addition to five weather boats.
But chief executives of the hardware companies Nest and Jawbone will be there for the first time, although other executives from their companies have attended in years past.
"I'm happy that the Wii seems to be running out of hardware," Howard Stringer, chief executive of Sony, said at a news conference in Tokyo this week.
